Marketing tips blog

aleks6900

Why every small business needs a Google Business Profile

As small business marketing consultant, I am always baffled when I see businesses without a Google Business Profile. It's one of the best...

Aleks

The Boutique Lawyer Show: Getting maximum mileage out of your marketing

Do you feel like marketing is a time-sucking drag and you're not getting much back from it? You may want to listen to my podcast...

Aleks

The benefit of engaging in seemingly painful legal marketing activities

Award submissions, legal directory submissions, new business proposals for matters you probably won't be instructed on (but decide to...

Aleks

The 3 key elements of a marketing program for boutique law firms

If you're the owner of a small law firm, chances are you don't have the luxury of a large in-house team to manage your marketing program!...

Aleks

Is it time for a business rebrand?

Are you connecting with your brand? Do you feel proud of it? Is it attracting your kind of people? Does it make you stand out? A rebrand...

Aleks

What's your marketing strategy?

When you're a small business owner or a creative professional, the term "marketing strategy" can sound scary and overwhelming, but it...

Aleks

A podcast for wedding suppliers and other creative biz owners

My wedding industry podcast Project Engaged - which I co-host with my partner, Ed - is full of hot marketing and branding tips, as well...