My wedding industry podcast Project Engaged - which I co-host with my partner, Ed - is full of hot marketing and branding tips, as well as insights into business operations for creative professionals and business owners.
Why "Project Engaged"?
We came up with the podcast name "Project Engaged" because it's all about engaging with your ideal clients and falling in love with your business! (And obviously, the concept of "engagement" is very relevant to wedding suppliers).
I'm not in the wedding space. Why should I listen?
There are SO many things that successful small businesses have in common, no matter what industry you're in.
As well as sharing our own experiences of running a business, we interview loads of small business owners who are KILLING IT!
The same themes always come up... and they're worth hearing.
Some of these are:
To attract the right people, you have to put the right image out there. This is all about brand!
In today's fast-paced and information-rich world, being authentic makes you stand out amongst your competitors.
You can't be everything to everyone! Understanding who your business serves is really important in not only increasing revenue, but also enjoying your work!
Check out our Project Engaged podcast website to listen to all of the episodes we've published. Enjoy!